Superette cover - and thanks

It’s so great when clients get in touch to let you know they are happy. I’m thrilled with this recent email for the author of ‘Superette’ a book I recently did the cover for.

Hi Miranda, 

Hope you're well.  David Musgrave gave me your email address, ...firstly, a very belated thank you for the cover design you created for Superette.  That is, the deepest, sincerest thanks you could imagine!!  This cover was beyond my wildest expectations and really, I can't thank you enough...(even down to the shade of green on the spine, perfection).

Thanks again for your beautiful work.

With best regards, 

Melinda Bufton


The value of a good testimonial

Recently I did a job of a friend of a friend who really needed a bit of a head start with a small business she is starting up. I came up with some business cards and some brochures for her and was pretty pleased with the results. She was easy to work with and really trusted my design instincts and when I asked if she wouldn't mind writing me a testimonial for my website this was her response:

Joanne Wier

"With very little input from myself apart from a general outline of my requirements, Miranda designed a business card and two brochures of the finest quality and outstanding design. Her insight and creative finesse has far exceeded any expectations I may have had and I am extremely pleased with the results. I am sure her expertise will propel my business to a higher level of success than I imagined before I engaged her amazing skills."

I can't tell you what a lift this gave me, it's really fantastic to know you have helped someone on their way. Good luck with the business Jo and if there's anyone in Bowral who needs some cakes please give Jo a call.

Lets talk about beauty, Sagmeister at Vivid Ideas and that nasty man Adolph Loos

Last Wednesday I went down to Sydney to see that enigmatic design guru - Stefan Sagmeister - strut his stuff as part of the Vivid ideas festival. Stefan is a rather tall thin Austrian, living and working in New York and busily influencing a swath of designers and design educators. Firstly I will let you know that he didn't disappoint, but those of you who have seen him speak probably knew this already. Sagmeister has an engaging personality and dry delivery that not only gets us thinking but keeps us entertained. I wouldn't want to run the fact checker to heavily over his presentations but it's showmanship at it's best, and does it matter how we get there if we are thinking in the right direction?

The topic of the talk was beauty, or rather it's cruel destruction by the kiddy fiddling Nazis that were the initial founders of Modernism, Adolf Loos getting particular mention. Yep it was as brutal as those Soviet housing blocks we have thankfully begun to see torn down in more recent years. Those modernists have a lot to answer for and Stefan is getting the word out there with a pretty shocking premise - yep the kiddy fiddling Nazi angle.

The very idea that we should look more towards including beauty in our design is a seemingly radical one, why do we need beauty when we can have the international style pervading all our design work? The simple answer is that human beings respond to beauty - who would have thunk it? I personally love this message and I think it gives me a nice segway into a topic I have long bored my friends about which is why is Australia still suffering from cultural cringe when it comes to our design?

Delve into our early design work (post colonisation) and you will be faced with a plethora of all that was unique to our island continent. There was not a single logo that escaped a native animal or floral emblem and yes a lot of unsympathetic representation of our indigenous peoples. I am not saying we need to head back to that kitsch time but why don't we explore what is beautifully unique about here in our design? For anyone whose interested I urge you to take a look at this incredible book:

Symbols of Australia: Behind the Label

If we look to New Zealand we can see a lot of this happening with their design and it's really quite beautiful. There seems to be a real tipping of the hat design wise to Maori culture and their indigenous flora and fauna and it's a beautiful thing.

'Mickey To Tiki Tu Meke' by Dick Frizzell

'Mickey To Tiki Tu Meke' by Dick Frizzell

Let me say thanks again Stefan, I have now seen the HAPPINESS talk and the BEAUTY talk, so I will continue on my merry design path trying not to get too depressed by all the uglines out there.

Why We Need Design Thinking

I came across this great article in Marketing Magazine by Michelle Dunner, and I think it really clearly states how design thinking can improve business. I know this is what we are teaching design students, to think of the user experience and expand on the possibilities of services and products. Here's a great quote by Designworks strategy director Luke van O.

“Even at the exploration stage, design thinking offers an interesting way of approaching problems in a manner that invites trying something new. It’s a positive way of exploring the opportunity for change rather than a scary way of reacting to the need for change."

Read More

Leigh Bowery

I'm not sure how many of you know about the legend that is Leigh Bowery but he went a long way from Sunshine Victoria in his interesting but sadly short life. Check out this doco if you're interested

Leigh Bowery

Leigh Bowery


Hey folks - another interesting design moment 'uncomfortable objects'. I love the way these products make me squirm.

Amazing architect

Hi all I just wanted to put up a post about this incredible architect I just discovered. Her stuff is neo futuristic and really interesting. There is an architecture module to the new course I am teaching and it's great to be making all these discoveries.

Zaha Hadid – Beko Building Belgrade

Zaha Hadid –
Beko Building Belgrade